Selling Without a Product with Andrew Sharpe

Welcome to The Bootstrap, your new weekly source of news and discussion for the wider startup community, focusing on building startups from scratch.

Each week we look at startup news and discussion that goes beyond the latest fund raises by taking a more analytical look at the world of startups, and discussed practical, actionable strategies that any founder and startup can use to start or further their founder journey.

This episode, we’re joined by Andrew Sharpe – Tech and Scaleup Advisor / Early Stage Investor – to discuss “Selling without a product”

How much of a product do you need before you start selling? Some startups spend too long in development without testing the waters of the market, while some over promise and underdeliver, if all. How do you strike the balance?

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From Swivol Media and The Product Bus comes The Bootstrap: Building Startups from Scratch – your weekly source of news and practical support for bootstrapping founders – or founders building their business with their own effort and funds and no external investors.

The Bootstrap unpacks strategies that any founder can apply to make smart, data-informed decisions as they navigate the early stages of building a startup. We focus on helping founders avoid the common pitfalls that stop many great ideas from becoming a reality.

Each episode, we start with one or two news items that bootstrapping founders need to know, and then host Scotty Allen (Founder of The Product Bus) is joined by a guest who brings their experience and subject matter to a specific topic with practical, actionable strategies that founders can take away and apply immediately to their own business.